United Kingdom
Between 2023 and 2027, the value of British e-commerce will grow from US$305 billion to US$400 billion.
Europe
Lead the way in European payments
Simplify your European expansion with one connection to every local payment method that matters.
Access the local payments powering Europe
Europe’s payments landscape is entering a new era. Digital wallets are set to overtake cards as the leading e-commerce payment method by 2030, as local payment methods continue to gain ground across the region.
Businesses that fail to adapt risk losing revenue.
Europe by the numbers
700bn
E-commerce value
Europe’s e-commerce revenues exceed $700 billion and are projected to surpass
$900 billion by 2028.
72%
Digital wallet dominance
More than 7 in 10 Europeans actively use digital wallets, while only 38% use cash.
136bn
Mobile payments market
The mobile payments market is valued at
$136.45 billion and is expected to grow to $476.25 billion by 2030.
Raising the bar with local payments
Local payment methods are no longer the alternative – they’re the preferred way to pay.
In Poland, shoppers want to use BLIK. In Portugal, they choose MB WAY. Ignoring these local preferences creates friction, drives cart abandonment, and impacts revenue.
With PPRO, one connection gives you access to leading local payment methods across Europe, helping you reach more customers and scale faster.
Prepare for borderless shopping
European consumers are among the most active international shoppers, with cross-border e-commerce volume in the region now standing at €210 billion.
From BLIK in Poland to Swish in Sweden, local payment methods increasingly power international purchases. Merchants that localise payments will unlock this significant growth opportunity.
€210
bn
Europe’s cross-border e-commerce volume
Navigate Europe’s evolving payments landscape
From Wero’s ambition to unify European payments to BLIK’s expansion beyond Poland, Europe’s payments landscape is evolving at pace. Hear from Adrian Burgess as he explores the forces reshaping the way people pay.
Unlock Europe with Buy Now Pay Local
Europe is home to eight of the world’s top ten BNPL markets, but winning here takes more than a one-size-fits-all strategy.
PPRO connects you to the local BNPL providers consumers trust, from Scalapay in Southern Europe to Floa in France.
Europe-wide BNPL coverage, competitive pricing and bigger cart sizes, all through one integration.
Key markets in Europe
France
French consumers use digital payment methods in almost half of all online purchases.
Germany
The average German consumer spends US$1,806 online every year. By 2027, that will rise to US$2,442.
Spain
In 2025, the average Spanish online shopper will spend US$2,693 with e-commerce merchants.
Netherlands
The average Dutch online shopper spends US$2,536 a year with e-commerce merchants.
Offer local payments with PPRO
Local payments aren’t optional in Europe. These are the ways consumers pay, and can be the difference between an abandoned cart and a completed sale.