China
The average Chinese online shopper spends US$3,142 a year with e-commerce merchants.
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Discover global e-commerce and online payment preferences.
Japan
In 2022, 13% of all retail purchase in Japan were made online and were worth US$200 billion.
India
Indians use mobile devices to complete just under two thirds of all online transactions.
Australia
Australians use mobile devices in 42% of all their online purchases, up from just 36% as recently as 2020.
Thailand
Thais complete two thirds of all online purchases using a mobile device, up from 60% as recently as 2020.
Malaysia
The average Malaysian online shopper spends US$326 a year with e-commerce merchants.
South Korea
On average, South Koreans spend US$2,093 every year with online merchants, rising to US$2,357 by 2027.
Singapore
The average Singaporean online shopper spends more than US$1,453 online each year.
Hong Kong
With a population of just over 7 million, Hong Kong’s ecommerce market is worth US$22 billion.
Philippines
The Filippino e-commerce market is worth US$20 billion and is set to grow to US$33 billion by 2027.
New Zealand
New Zealanders use digital payment methods in almost half of all online transactions.
Indonesia
Popular digital payment methods in Indonesia include GoPay, with a 10% market share, Kredivo and Ovo.