PPRO integrates Cash App Pay, connecting merchants with millions of Gen Z and Millennial consumers

London, 17th March, 2026 – PPRO, the leading local payments platform, has announced that Cash App Pay is now available on its platform to merchants and PSPs operating in the U.S. This partnership enables businesses in PPRO’s network to offer a fast, mobile-first payment method that meets the expectations of digitally native American consumers and helps merchants connect with Cash App’s engaged customer base.

Cash App Pay allows customers to pay directly from their Cash App balance*, linked bank account, or debit card, without needing to use a physical card. Designed for speed, simplicity and mobile commerce, the solution is particularly popular with Gen Z and Millennial consumers, and those underserved by traditional financial services.

The launch comes as digital payments gain momentum in the U.S., filling a critical gap in the market. An estimated 47 million Americans are considered subprime, with a credit score between 300 and 600, driving demand for app-based and flexible financial solutions.

Cash App has become one of the most widely used consumer finance apps in the U.S., with 58 million monthly active users as of Q3 2025. Its customer base represents a powerful growth opportunity for merchants: 72% of Cash App users are Millennials or Gen Z, and 48% earn more than $75,000 (USD).

Motie Bring, CEO at PPRO, said: “The U.S. is one of the most competitive and fast-moving e-commerce markets in the world, and success depends on offering the payment methods consumers trust and prefer. By integrating Cash App Pay, PPRO is giving merchants and PSPs a simple way to meet the expectations of a new generation of shoppers and unlock significant growth in the U.S.”

By adding Cash App Pay to its portfolio, PPRO enables merchants and PSPs to connect with a highly engaged, digital-first audience through a single, seamless integration. This supports businesses looking to diversify their payment mix, reduce checkout friction and accelerate growth in the U.S. market.

*You must verify your identity on Cash App in order to use your Cash App balance to make payments to merchants using Cash App Pay. If you have not verified your identity on Cash App, your Cash App Pay transactions will be funded by your linked debit card or other linked financial instrument. Your Cash App balance must cover the full amount of your purchase. If your purchase cannot be completed with just your Cash App balance, the full amount will be charged to your linked debit card.

About PPRO:

PPRO offers a leading local payments platform that helps payment service providers (PSPs) and merchants grow their businesses by letting their customers pay local. With a single connection, PPRO activates, accepts, and manages local payments, giving businesses access to consumers in some of the world’s largest ecommerce markets. Trusted for its expertise, technology, and support by world-leading brands such as Citi, PayPal, and Stripe, PPRO allows businesses to build once and connect to a global network of local payment options. PPRO helps businesses navigate the complexities of international ecommerce, enhance their customer experience, and streamline access to local payments.

About Cash App:

Cash App is the money app. Banking* on Cash App is easy: customers can receive paychecks early with direct deposit, spend money where Visa is accepted with a personalized Cash App Card, and grow their money with a separate savings balance – all without hidden fees. Customers can also create a unique $Cashtag to share with anyone to get paid fast, make purchases with Cash App Pay, trade stocks and buy and sell bitcoin**. With Afterpay, customers can also pay over time in a way that best fits their financial needs through participating merchants or directly in the app. Download Cash App for free at cash.app/download.

*Cash App is a financial services platform, not a bank. Banking services provided by Cash App’s bank partner(s). Prepaid debit cards issued by Sutton Bank, Member FDIC. Seecash.app for more details.

**Brokerage services provided by Cash App Investing LLC, member FINRA/SIPC, subsidiary of Block, Inc. Stablecoin, Bitcoin Map, and Lightning Network are not available to New York residents. Bitcoin services provided by Block, Inc. Bitcoin services are not licensable activity in all U.S. states and territories. Block, Inc. operates in New York as Block of Delaware and is licensed to engage in virtual currency business activity by the New York State Department of Financial Services. Investing and bitcoin are non-deposit, non-bank products that are not FDIC insured and involve risk, including monetary loss. Cash App Investing does not trade bitcoin and Block, Inc. is not a member of FINRA or SIPC. For additional information, see the Bitcoin and Cash App Investing disclosures.