All countries
Payment methods in Austria
Here are the top takeaways you need to know about the Austrian e-commerce market:
- Austrians make 58% of their online purchases using a digital payment method. Popular payment methods include EPS, Sofort and Sepa Direct Debit.
- Austrians buy 14% of all their retail purchases online. E-commerce in the country is worth US$13 billion, rising to US$16 billion by 2027.
- Austrians buy almost 40% of all their online purchases using a mobile device, up from just 10% in 2020.
- Austrians buy 19% of all their online purchases, worth US$2.3 billion, from merchants in other countries.
- The average Austrian spends US$1,555 a year with online merchants. By 2027, this will rise to US$1,852.
Population
Online Population
B2C E-commerce
Banked Population
Credit Card Population
E-commerce of Total Retail
Payment Method Breakdown
- Card 35%
- Cash 7%
- Bank Transfer 26%
- E-Wallet 19%
- Other 13%
[{"label":"Card","value":"35"},{"label":"Cash","value":"7"},{"label":"Bank Transfer","value":"26"},{"label":"E-Wallet","value":"19"},{"label":"Other","value":"13"}]
Popular payment methods
SEPA Direct Debit
Bank transfer
Consumer countries:
AustriaBelgiumBulgariaCroatiaCyprusCzech RepublicDenmarkEstoniaFinlandFranceGermanyGreeceHungaryIcelandIrelandItalyLatviaLiechtensteinLithuaniaLuxembourgMaltaMonacoNetherlandsNorwayPolandPortugalRomaniaSan MarinoSlovakiaSloveniaSpainSwedenSwitzerlandUnited Kingdom
,
Sofort (Klarna)
Bank transfer
Consumer countries:
AustriaBelgiumGermanyItalyNetherlandsPolandSpainSwitzerlandUnited Kingdom
,
Klarna
Bank transfer, Buy Now, Pay Later, Instalments
Consumer countries:
AustraliaAustriaBelgiumDenmarkFinlandGermanyNetherlandsNorwaySwedenSwitzerlandUnited KingdomUnited States
,
Paysafecard
Prepaid voucher
Consumer countries:
ArgentinaAustraliaAustriaBelgiumBulgariaCanadaCroatiaCyprusCzech RepublicDenmarkEgyptFinlandFranceGeorgiaGermanyGreeceHungaryIcelandIrelandItalyKuwaitLatviaLithuaniaLuxembourgMaltaMexicoMontenegroNetherlandsNew ZealandNorwayPeruPolandPortugalRomaniaSaudi ArabiaSerbiaSlovakiaSloveniaSpainSwedenSwitzerlandTurkeyUnited Arab EmiratesUnited KingdomUnited States
,
Card Scheme Breakdown
- Visa 14%
- Mastercard 84%
- American Express 1%
- Local schemes 0%
- Other 1%
[{"label":"Visa","value":"14"},{"label":"Mastercard","value":"84"},{"label":"American Express","value":"1"},{"label":"Local schemes","value":"0"},{"label":"Other","value":"1"}]
Cross-Border E-Commerce
86
Online shoppers who have shopped cross-border
19
Cross-border proportion of total e-commerce
2.3 bn
$US
Value of cross-border e-commerce
Top cross-border shopping origin markets