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norway-country-report
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Payment methods in Norway

Here are the top takeaways you need to know about the Norwegian e-commerce market:

  • Norwegian e-commerce is worth US$26 billion, in a country of under 6 million. By 2027, this will have risen to US$41 billion.
  • In 2022, Norwegians completed almost 40% of all online purchases using a mobile device, up marginally from 2021.
  • Norwegians buy a quarter of all their online shopping, worth almost US$6 billion a year, from merchants in other countries.
  • Norwegians use digital payments in almost 60% of online transactions. Popular payment methods include Klarna, AfterPay and PayPal.
  • The average Norwegian spends US$4,771 with e-commerce merchants. By 2027, this will have risen to US$7,282.
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Population
Online Population
B2C E-commerce
Banked Population
Credit Card Population
E-commerce of Total Retail

Payment Method Breakdown

  • Card 43%
  • Cash 2%
  • Bank Transfer 17%
  • E-Wallet 18%
  • Other 20% 
[{"label":"Card","value":"43"},{"label":"Cash","value":"2"},{"label":"Bank Transfer","value":"17"},{"label":"E-Wallet","value":"18"},{"label":"Other","value":"20"}]

Popular payment methods

Klarna Bank transfer, Buy Now, Pay Later, Instalments Consumer countries:
Trustly Bank transfer Consumer countries:

Card Scheme Breakdown

  • Visa 6%
  • Mastercard 9%
  • American Express 0%
  • Local schemes 56%
  • Other 28% 
[{"label":"Visa","value":"6"},{"label":"Mastercard","value":"9"},{"label":"American Express","value":"0"},{"label":"Local schemes","value":"56"},{"label":"Other","value":"28"}]

Cross-Border E-Commerce

66

Online shoppers who have shopped cross-border

25

Cross-border proportion of total e-commerce

5.8 bn $US

Value of cross-border e-commerce

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Top cross-border shopping origin markets