All countries
Malaysia
Here are the top takeaways you need to know about the Malaysian e-commerce market:
- Between 2022 and 2023, the Malaysian e-commerce market will grow from US$10 billion to US$23 billion.
- The average Malaysian online shopper spends US$326 a year with e-commerce merchants, set to rise to US$685 by 2027.
- Malaysians use cards to pay for just 28% of their online purchases. For the rest they use cash and a variety of digital payment methods.
- Popular payment methods in Malaysia include GrabPay, Boost and bank-transfer app CIMB Clicks.
- Malaysians use mobile devices to complete 56% of their online transactions, making mobile optimization a must.
Population
Online Population
B2C E-commerce
Banked Population
Credit Card Population
E-commerce of Total Retail
Payment Method Breakdown
- Card 28%
- Cash 6%
- Bank Transfer 37%
- E-Wallet 24%
- Other 5%
[{"label":"Card","value":"28"},{"label":"Cash","value":"6"},{"label":"Bank Transfer","value":"37"},{"label":"E-Wallet","value":"24"},{"label":"Other","value":"5"}]
Card Scheme Breakdown
- Visa 58%
- Mastercard 39%
- American Express 2%
- Local schemes 1%
- Other 0%
[{"label":"Visa","value":"58"},{"label":"Mastercard","value":"39"},{"label":"American Express","value":"2"},{"label":"Local schemes","value":"1"},{"label":"Other","value":"0"}]
Cross-Border E-Commerce
N/A
Online shoppers who have shopped cross-border
N/A
Cross-border proportion of total e-commerce
5 bn
$US
Value of cross-border e-commerce
Top cross-border shopping origin markets