All countries
Greece
Here are the top takeaways you need to know about the Greek e-commerce market:
- Greeks use mobile devices in 40% of all online transactions, rising from just 28% as recently as 2020.
- Greeks use digital payment methods in more than 30% of online transactions. Among the most popular methods are Sepa Direct Debit and Paysafe.
- Five percent of the items Greeks buy online come from merchants based outside the country, most commonly from China, Germany and the UK.
- Greek e-commerce is worth US$5 billion, in a country of just 10 million, rising to US$7 billion by 2027.
- The average Greek spends US$614 a year with online merchants. By 2027, this will have risen to US782 a year.
Population
Online Population
B2C E-commerce
Banked Population
Credit Card Population
E-commerce of Total Retail
Payment Method Breakdown
- Card 57%
- Cash 9%
- Bank Transfer 13%
- E-Wallet 15%
- Other 6%
[{"label":"Card","value":"57"},{"label":"Cash","value":"9"},{"label":"Bank Transfer","value":"13"},{"label":"E-Wallet","value":"15"},{"label":"Other","value":"6"}]
Popular Payment Methods in Greece
Paysafecard
Prepaid voucher
Consumer countries:
ArgentinaAustraliaAustriaBelgiumBulgariaCanadaCroatiaCyprusCzech RepublicDenmarkEgyptFinlandFranceGeorgiaGermanyGreeceHungaryIcelandIrelandItalyKuwaitLatviaLithuaniaLuxembourgMaltaMexicoMontenegroNetherlandsNew ZealandNorwayPeruPolandPortugalRomaniaSaudi ArabiaSerbiaSlovakiaSloveniaSpainSwedenSwitzerlandTurkeyUnited Arab EmiratesUnited KingdomUnited States
,
Trustly
Bank transfer
Consumer countries:
AustriaBelgiumBulgariaCroatiaCyprusCzech RepublicDenmarkEstoniaFinlandFranceGermanyGreeceHungaryIrelandItalyLatviaLithuaniaLuxembourgMaltaNetherlandsNorwayPolandPortugalRomaniaSlovakiaSloveniaSpainSwedenUnited KingdomUnited States
,
SEPA Direct Debit
Bank transfer
Consumer countries:
AustriaBelgiumBulgariaCroatiaCyprusCzech RepublicDenmarkEstoniaFinlandFranceGermanyGreeceHungaryIcelandIrelandItalyLatviaLiechtensteinLithuaniaLuxembourgMaltaMonacoNetherlandsNorwayPolandPortugalRomaniaSan MarinoSlovakiaSloveniaSpainSwedenSwitzerlandUnited Kingdom
,
Card Scheme Breakdown
- Visa 46%
- Mastercard 53%
- American Express 0%
- Local schemes 0%
- Other 1%
[{"label":"Visa","value":"46"},{"label":"Mastercard","value":"53"},{"label":"American Express","value":"0"},{"label":"Local schemes","value":"0"},{"label":"Other","value":"1"}]
Cross-Border E-Commerce
30
Online shoppers who have shopped cross-border
5
Cross-border proportion of total e-commerce
0.2 bn
$US
Value of cross-border e-commerce
Top cross-border shopping origin markets