All countries

Payment methods in Canada

Here are the top takeaways you need to know about the Canadian e-commerce market:

  • Between 2023 and 2027, the value of the Canadian e-commerce market will increase from US$66 billion to US$98 billion.
  • Canadians complete a third of all their online purchases using a mobile device, making mobile payment optimization a must.
  • The average Canadian online shopper spends US$1,745 a year with e-commerce merchants, rising to US$2,500 by 2027.
  • Canadians spend around US$13 billion a year with merchants based in other countries. Around a quarter of all e-commerce purchases come from outside Canada.
  • In almost half of all e-commerce transactions, Canadians pay for with a digital payment method such as an e-wallet or bank-transfer app.
Online Population
B2C E-commerce
Banked Population
Credit Card Population
E-commerce of Total Retail

Payment Method Breakdown

  • Card 52%
  • Cash 0%
  • Bank Transfer 12%
  • E-Wallet 27%
  • Other 9%
[{"label":"Card","value":"52"},{"label":"Cash","value":"0"},{"label":"Bank Transfer","value":"12"},{"label":"E-Wallet","value":"27"},{"label":"Other","value":"9"}]

Card Scheme Breakdown

  • Visa 58%
  • Mastercard 38%
  • American Express 4%
  • Local schemes 0%
  • Other 0%
[{"label":"Visa","value":"58"},{"label":"Mastercard","value":"38"},{"label":"American Express","value":"4"},{"label":"Local schemes","value":"0"},{"label":"Other","value":"0"}]

Cross-Border E-Commerce


Online shoppers who have shopped cross-border


Cross-border proportion of total e-commerce

13 bn $US

Value of cross-border e-commerce

Top cross-border shopping origin markets