Brazil country report PPRO
All countries

Payment methods in Brazil

Here are the top takeaways you need to know about the Brazilian e-commerce market:

  • Brazilians use cards in just 52% of online transactions and cash for only 4%. In all the rest, they pay with digital payment methods.
  • Each year, Brazilians spend more than US$3 billion with merchants based in other countries, with China, US and Japan the favorites.
  • Brazilians love their mobile devices, completing almost half of all online purchases using a mobile device.
  • Almost 10% of Brazilian retail purchases happen online, with the country’s e-commerce market worth US$46 billion.
  • The average Brazilian online shopper spends US$256 with e-commerce merchants. By 2027, this will rise to US$371.
Population
Online Population
B2C E-commerce
Banked Population
Credit Card Population
E-commerce of Total Retail

Payment Method Breakdown

  • Card 52%
  • Cash 4%
  • Bank Transfer 24%
  • E-Wallet 18%
  • Other 2%
[{"label":"Card","value":"52"},{"label":"Cash","value":"4"},{"label":"Bank Transfer","value":"24"},{"label":"E-Wallet","value":"18"},{"label":"Other","value":"2"}]

Card Scheme Breakdown

  • Visa 26%
  • Mastercard 50%
  • American Express 0%
  • Local schemes 22%
  • Other 1%
[{"label":"Visa","value":"26"},{"label":"Mastercard","value":"50"},{"label":"American Express","value":"0"},{"label":"Local schemes","value":"22"},{"label":"Other","value":"1"}]

Cross-Border E-Commerce

72

Online shoppers who have shopped cross-border

7

Cross-border proportion of total e-commerce

3.2 bn $US

Value of cross-border e-commerce

Top cross-border shopping origin markets