E-commerce in Japan: Seizing the cross-border opportunity

Despite all the difficulties created by COVID-19, Japanese e-commerce is growing at a steady 9% and there is a lucrative opportunity for global retailers and merchants to expand into the third-largest e-commerce market in the world. But boosting conversion can be a challenge; from knowing the nuances of consumer behaviour to which payment types are most popular. Download our handy report to help you navigate it all.