The world’s largest and most populous continent, Asia is made up of 48 countries and spans 44,579,000 square kilometres. With a widely diverse population of 5,096 billion people, the continent’s rich historical background offers a wealth of opportunities to explore, from the untouched steppes of Central Asia to the bustling economic centres of China and Japan.
This report provides some of the central facts and figures relating to 10 of the key e-commerce markets in the Asia region: China, India, Indonesia, Japan, Malaysia, Phillipines,
Singapore, South Korea, Thailand and Vietnam. Together, these countries represent 86% of all e-commerce turnover in the Asia Pacific region. Dive in to laearn more about the payment behaviour and alternative payment methods in the individual countries.